In The People's Republic of China, the popularity of "Chairman Mao" reached proportions of a personality cult during the Cultural Revolution (1966-1976). During this period, Mao's image and writings were objects of popular consumption. An estimated forty billion volumes of Mao's works were printed; equivalent to 15 copies for each Chinese citizen. Mao buttons became the politically correct means of adornment for revolutionary subjects, and reciting quotations from Chairman Mao's book became a part of daily greetings and social rituals. Quotations of Chairman Mao, or The Little Red Book outlined, through snippets of Maoist wisdom, Mao's plans for communist China.  Unlike the Soviet Union to the north, Mao wanted China to concentrate on agriculture, not industry. He also wanted to rid his nation of Western influence. Unfortunately, the latter idea backfired, and eventually China was forced to put a great deal of effort into industrial progress. Nonetheless, Mao's work is still in print and still revered to this day, if not entirely agreed with officially.